ĀROHANA CONSULTANCYBRANDS · BUSINESSES · EXPERIENCESEST. 2020
Ārohana Consultancy

Brands · Businesses · Experiences

INITIALIZING EXPERIENCE
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Institutional & Community Sports

Ladakh Football Association

Building offline community online

CORE SCOPE:
Social Media VideosMatch-Day CommunicationOn-Ground CoverageGraphic DesignCommunity Communication
Ladakh Football Association

Ladakh Football Association high-altitude matches and grassroots community tournaments.

THE CHALLENGE

With multiple leagues, tournaments, fixtures and football development initiatives happening across Ladakh, the challenge was to create a digital presence that could keep the football community informed while giving the association a stronger, more professional identity.

WHAT WE DID

We built a structured content system around the full football calendar — from match-day communication, fixtures and results to points tables, tournament promotions, team stories and on-ground moments. Content was designed to make the association’s ongoing activity easier to follow while giving different competitions and initiatives their own visibility.

THE RESULT

The association’s social channels became a central digital touchpoint for football in Ladakh, bringing together competitions, match updates, teams and community activity in a consistent communication system. Leading to follower growth and tourist interests.

Stills from some of our work for Ladakh Football Association

Social Media Videos · Match-Day Communication · On-Ground Coverage · Graphic Design · Community Communication

Ladakh football

High-altitude football matches surrounded by the Himalayan range

Ladakh football tournament

Community engagement and youth tournament participation

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